Capitalizing on Viral Success

Saw this the other day: http://davidafterdentist.com/blog/

What is with people who get a viral video and then go out of their way to capitalize on that success in the most retarded possible way? Everybody goes straight to “Hey, you know what’s a good way to make money off this? A t-shirt! People love shirts! Everyone wears shirts!”

Have you ever, in your life, ever seen anyone wear a shirt that had an internet catchphrase on it (outside of Dragoncon)? Memes die out faster than fashion trends. I’d like to see the numbers on this, but apparel doesn’t seem to be the way to go.

They also threw up an Amazon Associates store with links to a smorgasbord of other random stuff. Probably make a little bit out of that on people being like “oh hey I’ll get this U2 cd, why not?”

Viral videos ain’t what it used to be. Now everyone sees it as their ticket to a quick buck. If it works, more power to ‘em, but most of the time it comes off gaudy and desperate to hang on to the 15 seconds of fame the web gets you.

(Update 4/14/09) Well fuck me sideways, Hot Topic, purveyor and leech of the gaudiest of subculture phenoms inked some deal with these dirty b’s. I need some licensing and merchandising or something.

Telekats

Brian Firenzi, creator of 5secondfilms.com and arbiter of funny shit, brings you Telekats:
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I Really Got Those Bitches’ Minds Controlled, Brah!

The Forbidden Blingdom comes at you with the following kickin’ track:

Guitar solo is all me, baby. Rock on!